Project Description

bachchan-101There are stars, there are superstars and then there is Bachchan

Evening brainstorm sessions at A Brand New Day have a way of being quirky and out-of-the-box. It’s that time of the day when the creative team is done being confined to the deadlines of the real world and are ready to let their minds wander. It’s no wonder that one such session resulted in an analogous parallel to Amitabh Bachchan’s character in the movie Agneepath.

Always surprised by just how deeply Bollywood influences our thoughts, as a token of gratitude we decided to create an ode to Indian cinema’s biggest star, Mr. Bachchan; the legend who has largely contributed towards influencing the pop culture of our entire nation!

Bachchan 101 is an ongoing design initiative, in the theme of keeping this nostalgia alive. Over the years we have seen Mr. Bachchan in countless diffrent avatars. This page showcases some of our personal favourites. We thank Mr. Bachchan for entertaining us, for making our cinema colourful and memorable.